Winter Hair Color Trends 2026–2027: The Hottest Shades to Try This Season in New Berlin, WI
Cozy colors, gorgeous dimension, and glossy finishes are taking over this winter!
As the temperatures drop here in Wisconsin, it's the perfect time to warm up your look with a fresh hair color! Whether you're craving a rich brunette, a dimensional blonde, or a bold copper transformation, winter 2026–2027 is all about beautiful, wearable color that enhances your natural beauty.
At Hair Solutions Salon & Spa in New Berlin, WI, our talented hairstylists love creating customized hair colors that complement your skin tone, lifestyle, and personal style.
Ready for some winter hair inspiration? Here are the trends we're loving this season!
1. Rich Chocolate & Espresso Brunettes
Deep, glossy brunettes are making a statement this winter! Think luxurious chocolate browns, rich espresso tones, and subtle mocha highlights that create beautiful movement and dimension.
These shades are perfect for anyone looking to add richness and shine without committing to a dramatic color change.
Salon tip: Add a professional gloss treatment to refresh your brunette and give your hair that beautiful, reflective finish.
2. Warm, Buttery Blondes
Bright summer blondes are getting a cozy winter makeover!
Creamy beige, honey blonde, and buttery golden tones are replacing some of the cooler, icy shades we've seen in previous seasons. These warmer blondes create a soft, dimensional look that's flattering and easy to customize.
Salon tip: Ask your Hair Solutions stylist about adding lowlights or a root shadow to create depth and a softer grow-out.
3. Cinnamon Copper & Auburn Reds
Copper isn't going anywhere, and we're here for it!
This winter, we're loving rich cinnamon, soft auburn, and warm copper-brown shades. These colors add warmth, personality, and gorgeous dimension, especially when paired with soft waves or layered haircuts.
Whether you're ready for a bold red or just a hint of copper, our color specialists can customize the perfect shade for you.
Salon tip: Red shades can fade more quickly than other colors. Using professional color-safe products from Redken, Pureology, or Kérastase can help maintain your beautiful color between appointments.
4. Lived-In Balayage & Bronde
Love beautiful hair color without frequent maintenance? This trend is for you!
Lived-in balayage and bronde (a beautiful blend of brunette and blonde) continue to be favorites for their natural-looking dimension and softer grow-out.
Think caramel ribbons, honey highlights, and beautifully blended roots that add brightness without requiring a complete color transformation.
Salon tip: Balayage is a great option for busy guests who want gorgeous dimension with a more flexible maintenance schedule.
5. Cherry Cola & Deep Burgundy
Looking for something a little more adventurous this winter?
Rich cherry cola, deep burgundy, and subtle red-violet tones are beautiful options for anyone wanting to make a statement.
These shades combine the richness of brunette with pops of red that catch the light and add gorgeous depth.
Salon tip: A personalized consultation will help determine which red or burgundy tones best complement your complexion and current hair color.
Keep Your Winter Hair Color Looking Beautiful
Wisconsin winters can be tough on your hair! Cold outdoor temperatures and dry indoor heat can leave your hair feeling dehydrated, dull, and more prone to static.
To keep your winter color looking its best, we recommend:
Using professional, color-safe shampoo and conditioner.
Incorporating a weekly moisturizing hair mask.
Protecting your hair from heat styling.
Scheduling regular trims to keep your ends healthy.
Asking your stylist about a customized Kérastase Fusio-Dose treatment or professional gloss service.
Healthy, hydrated hair is the perfect foundation for beautiful color!
New to Hair Solutions? Enjoy $25 Off Your First Service!
Thinking about trying a new hair salon in New Berlin or the Milwaukee area? We'd love to welcome you!
New guests receive $25 off their first service at Hair Solutions Salon & Spa!
Whether you're dreaming of dimensional balayage, a rich brunette transformation, beautiful blonde highlights, or a fresh haircut, our team is here to help you look and feel your best.
Mention our $25 new guest offer when booking your appointment.
Book Your Winter Hair Transformation in New Berlin, WI
There's no better time to refresh your look and embrace a beautiful new season!
At Hair Solutions Salon & Spa, we proudly welcome guests from New Berlin, Milwaukee, Waukesha, Muskego, Brookfield, and surrounding Southeast Wisconsin communities.
Our experienced stylists are ready to help you find a winter hair color that's uniquely YOU!
Ready for your winter hair refresh?
We can't wait to see you in our chairs!